Mobile marketing is the future that is already here. We all use our mobile phones in a public space. You just need to pick up your head from your screen and look around to find someone else pre-occupied with a smartphone.
The key to your business’s marketing success is reaching customers on their smartphones while they are at your venue.
“Mobile email opens have grown by 180% in the last three years” – Social Media Today
Every business should leverage social WiFi analytics to improve email marketing.
This is accomplished by converting your existing guest wifi into a social wifi marketing and analytics platform. Give your marketing team the ability to communicate directly to a customer’s smartphone via mobile optimised emails
This can all be done via a cloud based wifi analytics control panel. Let’s take a look.
1. Create customised marketing messages with the easy to use interface. Drag and drop images and text of your choosing to create an appealing marketing message. For those that are more technically oriented, you can completely customise your design with HTML.
2. Never send the same generic marketing message to everyone again. Send different messages to different customers quickly and easily. Target them via Age, Gender and number of times they have visited your venue.
3. Save time by automating your marketing campaigns. Control when they are sent and how long you want them to last.