LOCATION MAPPING & CUSTOMER TRACKING
Track a customers journey as they walk around a mall or store. Know exactly which stores get the most foot traffic per day and what percentage of the this traffic enters a venue and converts into customers. Learn which stores repeat customers frequent most and how long they spend in them.
BUILD A DETAILED CUSTOMER DATABASE
Capture the name, age, email and social interests of every customer that logs into the WiFi at your mall, store or retail venue. Gain a detailed understanding of who your repeat customers are, which days of the week are most popular, and what time during the day your venue is most crowded. Pinpoint your mall, store or retail venues exact demographics and most popular age range.
PERSONALIZED HYPER TARGETED MARKETING
Access to real-time marketing information means that malls, shops and retail venues can send out personalised offers and vouchers to customers at specific times via an e-shot. Offers can even be triggered according to the number of times a person has visited the venue, so loyalty can be rewarded with a special discount. For example, venues could a 25% shopping discount for frequent visitors.
Capture the name, age, email and social interests of every customer that logs into the WiFi at your business.
Track Customer Footfall
Track customer movements through your mall, shop or retail location. Track how many people walk by your business and which convert into customers.
Hyper Targeted Marketing
Target retail marketing by age, gender and number of visits. Increase marketing ROI by personalising your messaging to specific customers segments.